Managerial Economics: Theory, Applications, and Cases (Eighth Edition)

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$45.37 - $254.65
UPC:
9780393912777
Maximum Purchase:
3 units
Binding:
Hardcover
Publication Date:
2012/9/15
Release Date:
2012/9/15
Author:
W. Bruce Allen;Keith Weigelt;Neil A. Doherty;Edwin Mansfield
Language:
english
Edition:
8

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Product Overview

Thoroughly updated to reflect the post-crisis, global, and digital economy.

Modernized for the 21st century, the Eighth Edition emphasizes strategic thinking by managers and includes over 50 new case studies on events from 2010 to 2012 that prepare students for todaya??s changing economy.

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