Product Overview
Because starting a small business is not only a huge financial risk but also a complete lifestyle change, anyone who wants to be his or her own boss needs to approach entrepreneurship thoughtfully and with careful planning. Thats why there is no better resource than The Wall Street Journal Complete Small Business Guidebook, a practical guide for turning your entrepreneurial dreams into a successful company, from Americas most trusted source of financial advice. It answers would-be business owners biggest questionhow do I fund my venture?then explains the mechanics of building, running and growing a profitable business. Youll learn:
How to write a winning business plan
Secrets to finding extra money during the lean years and beyond
Ways to keep your stress in check while maintaining a work/life balance
How to manage your time, including taking vacations and dealing
with sick days
Strategies for keeping your business running smoothlyfrom investing
in technology to hiring the right people
Marketing and management basics
When angel investors or venture capital might be an appropriate way
to grow
How to execute your exit strategy
Running the show may not always be easy, but the rewards can be tremendous. You may be on the job 24/7, but you have the freedom to call the shots, to hire whomever you want, to work when you want and to take your business as far as you want to go.
