Product Overview
Everything you need to start a successful business...except the money. (But we'll show you how to get that, too!)
Previous editions of this bestselling book have already helped hundreds of thousands of entrepreneurs achieve their dreams. Now, the revised and updated Third Edition is packed with additional advice on new topics, including:
- How to get new business ideas
- Secrets to getting government grants
- How the Internet can help you with marketing research, competitive intelligence, marketing, advertising and more.
- How PDA's, cell phones, and other wireless devices can make your business more efficient
- Tips for starting a non-profit organization
- Updated hot links that direct you to relevant web sites for detailed information
Whether your just thinking about starting a new business, taken the first steps, or already own your own business, this comprehensive, easy to understand guide can help ensure your success. Written in a friendly, down-to-earth style, Start Your Own Business walks you through every step of the start-up process, from evaluating your business idea, to laying the groundwork to running day-to-day operations. You'll learn how to conduct market research, choose a business structure, create a winning business plan, handle your bookkeeping and taxes, run your business from home, and much more. Dozens of sample from, work sheets, charts, graphs and even the most complex business issues a breeze.
