Product Overview
Organizing the many strands of trademark and unfair competition doctrine around a helpful conceptual framework, Trademarks and Unfair Competition: Law and Policy, now in its Third Edition, is teachable, balanced, and up to date. Its traditional cases-and-notes pedagogy is enhanced by short problems appearing in each chapter. Thoroughly addressing contemporary issues of globalization and technology, respected authors Graeme B. Dinwoodie and Mark D. Janis present a comprehensive treatment of international and domestic trademark law.
Comprehensive and student-friendly, Trademarks and Unfair Competition: Law and Policy, Third Edition, features:
- a three-part organization that clarifies a complex subject
- a rich selection of seminal and cutting-edge trademark cases
- visual aids and lucid notes that support case analysis and elucidate key points
- problems that help students to better understand the intricacies of key issues
- in-depth exploration of Internet-related trademark issues, such as cybersquatting, keyword advertising, and domain name disputes
- trade dress protection viewed alongside word mark protection issues
- a detailed Teachers Manual that includes sample syllabi and the authors analysis of cases and problems
Updated throughout, the Third Edition includes:
- Rescuecom v. Googlethe crucial keyword advertising decision
- Tiffany v. eBayon secondary liability for internet intermediaries
- E.S.S. Entertainment v. Rock Star Videosapplying Rogers in the context of video games
- ITC Limited v. Punchginiregarding well-known marks
- North American Medical Corp. v. Axiom Worldwide, Inc.on the availability of injunctive relief
- Louis Vuitton Malletier S.A. v. Haute Diggity Dog, LLCregarding parodic uses of marks
- C.B.C. Dist. and Marketing, Inc. v. Major League Baseball Advanced Media, L.P.regarding speech limitations on the right of publicity
- Green v. Fornario and K and N Engineering, Inc. v. Bulaton the award of attorneys fees in trademark cases
Remarkably accessible and up to date over three editions, Trademarks and Unfair Competition: Law and Policy delivers the latest trademark cases and developments in both domestic and international trademark law.
